#MapYourTaste on the Tour d’Europe

We’ve set out on a challenge to Map the Taste of Europe

Working with key Taste Makers and consumers, we want to define the Taste of Europe – is Spain salty? Is Germany Bitter? Is the UK sweet?

We have our first layer – but now it’s time for you to add the flavours of your home country to our map.

So we’re setting out on a Tour d’Europe, visiting various European destinations throughout 2015, to give the opportunity for people to add their own flavours to our Taste Map . So join Friends of Glass LIVE at any of the locations below. We’re always adding new dates so please continue to check back or sign-up to become a Friend of Glass because our friends are always the first to know where we’ll be.

See you there!

      City                                          Event                                                               Date

• Milan                                     EXPO Milano                                                25 – 29 May
• Paris                                     Salon de la Revue du Vin du France            5 June
• London                                 Taste of London                                           17 – 21 June
• Hamburg                               Press event  for journalist                            29 September
• Munich                                  Press event  for journalist                            30 September
• Madrid                                  TBC                                                              TBC

How to take part and #MapYourTaste

Go to www.friendsofglass.com/mapyourtaste and complete the quiz to #MapYourTaste

Discover how your preferences will feed into the Taste Map

Learn more about different tastes from peer consumers and our Taste Makers

Join the Friends of Glass Community on Twitter at @friendsofglass or Facebook, or on www.friendsofglass.com/mapyourtaste to stay up-to-date the #MapYourTaste campaign

Enjoy the pure taste of your food and drink. Choose glass.

Healthy packaging, healthy families: What makes glass the healthy choice?

Did you know: every week, the average person ingests up to one credit card worth of plastic from food, water, or the air? You are what you eat – and that includes how it’s packaged. That’s why when it comes to our favourite food and drink, we need to look beyond the label.

Why does coke taste better in glass?

Soft drinks come in different tastes, shapes, and sizes. From coke to club soda, ginger beer or fruit sodas – there is a flavour for everyone. The most famous of all is probably Coca-Cola, the dark brown carbonated soft drink, campaigns, but which tastes good all year round. 

But what is the best way to enjoy your favourite soda? Do soft drinks taste better when they come in glass compared to other packaging materials? Why did Coca-Cola decide to design their unique bottles with glass? And what is the best way to store coke at home to keep you drink fizzy and fresh for when you decide to open it? Read on to find the answers.

Choose Health, Choose Glass

We’re all trying to live better and more sustainably, from how we consume and dispose of products to how we look after our own health. Yet packaging remains crucial to preserve products through delivery and storage, and to ensure longer shelf stability of products once purchased. By offering a material that’s not just endlessly recyclable but remains food safe throughout the closed-loop recycling process, glass packaging continues to provide strong sustainable benefits for the health of both people and planet. Glass is never a waste.