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… the taste of your beer
… your well-being and that of the planet
… celebrating special moments
91% of people who drink beer consider glass the best packaging for preserving the taste of alcoholic beverages.
Made of natural ingredients, there is no risk of harmful chemicals getting into food or drinks packed in glass – it protects the product’s quality inside, thereby preserving the taste of your beer as it was intended by the brewer.
Beer is made from natural ingredients. And so is glass. Made up of sand, soda ash and limestone – all ingredients which are found abundantly in nature – glass is also always safe to be used in contact with food no matter how many times it is recycled, making it the most stable of all packaging materials.
Glass supports an ‘intentional living’ lifestyle.
Its endless recyclability facilitates sustainable circularity and conscious consumption. Every time you bring your empty beer bottle to the recycling bin, it will be 100% recycled into a new bottle to store your next beer.
Glass is the only packaging material which can stir an emotional connection. That’s because glass is the premium packaging material that transforms any event, large or small, into a real celebration.
Major moments in our lives, from birthdays to celebrating a new job, would not be complete without the sound of two bottles “clinking” together to mark the moment.
Half of us associate stand-out packaging with higher quality and premium products. Glass offers the opportunity for unique designs and storytelling. It feels premium, looks premium and stands out on the shelves.
Glass is pure quality, crafted to perfection. And we should expect nothing less from our favourite beers.
